Guides

Checkatrade cost:
is it worth it?

What Checkatrade charges, what the contract ties you into, and how to work out if it's paying for itself.

By Dominic, plasterer for over 10 years, now running ByTradesUpdated 9 November 20266 min read

The short answer

  • Approved costs £30 a month + VAT. Growth, the plan that sends you enquiries, starts at £59 a month + VAT and goes up from there.
  • It pays if the jobs you win from it are decent-sized. It doesn't if you're paying to fight over small jobs.
  • Paid plans tie you in for 12 months and renew themselves.

How Checkatrade works for trades

  • You pass their checks (ID, address, finances, qualifications) and get a profile with the Checkatrade tick.
  • Homeowners search by trade and postcode, then call you, ask for a quote or book you.
  • You pay a monthly fee. How many enquiries you get depends on the plan, your area and how many other trades are on there near you.

What Checkatrade costs in 2026

PlanPriceWhat you get
Free£0A profile page to collect reviews
Approved£30 a month + VATThe Checkatrade tick, review requests, quoting and job tools
GrowthFrom £59 a month + VATCustomer enquiries, direct bookings, extra credit to show higher in their search

Source: Checkatrade pricing page, checked 9 November 2026.

"From £59" is the starting point. Your actual quote depends on your trade, how many postcode areas you want and how many leads a year you ask for.

The contract

This is the part most trades get caught out by.

  • Most memberships are a fixed 12-month term, and you can't normally leave early.
  • It renews automatically for another 12 months.
  • You can only cancel in the month before your renewal date, and only by speaking to their team.
  • Stopping your direct debit doesn't end the contract.
  • The price can go up at renewal.
  • When you leave, your profile comes off their public listings, reviews and all.

Source: Checkatrade's cancellation and renewal pages.

What a real quote works out at

One electrician shared the quote they were given:

Monthly fee£150
Leads4 a month
Each lead also sent to3 other electricians
Contract12 months

Over a year that's £1,800 + VAT (£2,160) for 48 leads. Each lead goes to 4 electricians, so if they win their fair share, that's 12 jobs.

About £180 to win each job.

On a rewire or an EV charger install, £180 can be worth it. On a socket swap, it isn't.

Check your own numbers

Take the last 12 months:

  1. Add up everything you paid Checkatrade, VAT included.
  2. Count the jobs you actually won from it.
  3. Divide the first by the second. That's what each job cost you to win.

Is it worth it for you?

Worth it if

  • You land decent-sized jobs from it, not just small fixes
  • You can reply fast, because customers move on to the next name
  • Your diary has gaps and you need work coming in now

Think twice if

  • The jobs are small and you're up against other trades for each one
  • Word of mouth already keeps you busy
  • You can't get back to enquiries until the end of the day
  • You don't want to be locked in: you keep paying for 12 months even once you're fully booked

Customers still
Google you.

Ever lost a job and never found out why? This could be it.

  1. A customer gets your quote through Checkatrade.
  2. Before they ring, they search your business name on Google.
  3. They find nothing, or an old Facebook page. The next trade has a website and a Google profile full of reviews.
  4. They go with the one that looks established.

As one homeowner put it, they use Checkatrade to help source tradesmen, but still look them up separately on Google, for a website or social media page, before deciding. So even if Checkatrade works for you, a website and Google Business Profile still matter.

Other ways to get work

  • Google Business Profile. Free, and it puts you on Google Maps when people nearby search for your trade. It needs keeping up: photos, updates and replying to reviews.
  • Your own website. Enquiries come straight to you, not to you and three others. You can show your work properly, not just a profile page. It takes upkeep, but over time it becomes your best shop window.
  • Pay-per-lead sites like MyBuilder, Rated People and Bark. No yearly contract, but you pay to get in touch whether you win the job or not.

Plenty of trades run both for a while: Checkatrade for work now, while their own website and Google profile build up. Once those bring in enough, they don't renew.

Where ByTrades comes in

The website and Google profile are what pay off long term. The upkeep is the bit nobody on the tools has time for. That's what we do:

  • We build your website. No build fee, ready to view in 5 days.
  • We set up and manage your Google Business Profile to keep it working.
  • We turn your best jobs into project pages that show your work.
  • Enquiries come to you, not shared with other trades.
  • Your reviews sit on your own Google profile, so they stay yours.
  • Plans from £49 a month. Monthly plans can be cancelled with 30 days' notice.

Not sure where you stand? Run our free local ranking check to see who shows up on Google for your trade, or see what we build for your trade.

Get my free website

Checkatrade questions

How much does Checkatrade cost per month?

£30 a month + VAT for Approved, and from £59 a month + VAT for Growth, the plan that sends you enquiries. Growth goes up with the number of leads and postcode areas you choose.

Is Checkatrade free for trades?

There's a free profile for collecting reviews. Enquiries come with the paid Growth plan.

Can I cancel Checkatrade early?

Not normally. Paid plans are a fixed 12-month term. You can only cancel in the month before your renewal date, by speaking to their team.

Do Checkatrade prices include VAT?

No. VAT is added on top of the prices they advertise.

What happens to my reviews if I leave Checkatrade?

Your profile comes off their public listings on your renewal date, so customers can no longer see it there. Reviews on your Google Business Profile stay with you.

Should I use Checkatrade or my own website?

Many trades use both. Checkatrade can bring work in quickly while you pay. But customers who find you there often Google you before they call, so your own website and Google profile still matter.

Enquiries that come
to you only.

No build fee.
From £49 a month.